This project was done by me along with two of my classmates teamed up to create a platform connecting users with Indian artisans . We started by figuring out the problem, taking interviews and surveys to understand the needs of the users better. With this info, we built an application platform by keeping in mind their problems and needs. This app helps to connect local artisans and individuals interested in local artisans product through a trustworthy and reliable platform. It was a collaborative effort that aimed to help the users to get authentic trustworthy products.

Process




How May We

Concept



Following the user testing, it became clear that an application would present a more optimal solution for addressing the user problem
Users expressed a preference for the convenience of an app, especially when integrated with select features from the website




Visual Identity
Dori serves as a connection between artists and users, facilitating new opportunity to artists and authentic products to the users. The colour evoke feelings of trust, familiarity, comfort, and authenticity. Strengthening the bond between the artist or brand and the audience


User Journey







Future Steps
The current application is more user centric. In future we will think of ways to make it more user friendly for the local artisans .Since they are not very comfortable with technology, we would like to explore ways to make it accessible and user friendly for them